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Entries from December 2008

Smirnoff Red Hotel at the Windsor Arms

December 20th, 2008 · 1 Comment

Tonight I got to wear my friend Daniela Jaramillo’s absolutely fabulous dress to the most amazing party of the year. Smirnoff took over the entire Windsor Arms Hotel. There were so many people, it was unbelievably cool.
I ran into Vivian, who took me into this secret VIP room, where we drank way, way, way too [...]

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Tags: Max Velosse

Top-Secret Fashion Mafia Mission

December 20th, 2008 · No Comments

Tracee Smithers informed me the Fashion Mafia bosses are not happy with my work. They do not want me wearing Canadian designers any longer, nor do they want me reporting on them. I must wear Fashion Mafia-approved labels. To top it off, I have been assigned with a top-secret task. It will take me to [...]

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Tags: Lucinda McRuvy

Vivian Offer

December 19th, 2008 · No Comments

Wow! So this twitter thing is really neat. Vivian saw my tweets (hee-hee! That’s so cute! I LOVE it!) and said that she really could help me with press coverage, so I invited her over to see what I’ve been working on all week (when I wasn’t reading magazines. Ha ha!).
She came over and seemed [...]

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Tags: Max Velosse

Lady Miss Angora Visits Dr. Frumenta, Pet Psychiatrist

December 19th, 2008 · No Comments

Toronto’s leading Pet Psychiatrist, Dr. Frumenta, agreed to see Lady Miss Angora since she has nearly nibbled one entire side of her custom-designed Gucci bunny bag. I let the two talk for some time, then the good doctor allowed me in for a joint session, where I discussed my feelings of disappointment with my sweet [...]

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Tags: Lucinda McRuvy

Shopping at Trove’s New Location

December 18th, 2008 · No Comments

Today, Lady Miss Angora and I went to visit Trove’s new High Park location. We heard they were selling the shoes Angelina Jolie wore in The Changeling, so we simply had to investigate. I adored Ms. Jolie’s style in that film, and thought that I should have the shoes.
We met with charming Trove co-owner, Carolyn [...]

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Tags: Lucinda McRuvy

How Do I Get Press?

December 18th, 2008 · No Comments

So I spent all day calling my new favourite magazines and a bunch of other ones, trying to get them interested in my clothes, but nobody wanted to see me. They all say they’re too busy and I was way, way, way too late for Fall/Winter coverage. They all talked to me like I was [...]

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Tags: Max Velosse

Jeff Rustia’s Solid Gold Christmas Party

December 17th, 2008 · No Comments

Last night, Toronto’s top nightlife sartorial spotter, Jeff Rustia, host of Club Fashion, hosted his own fashion extravaganza. Every year, the city’s most stylish clamour for an invitation to his exclusive holiday party.  Bernie and I showed up promptly at 7:55pm - just before the doors closed not to be re-opened until midnight.
The Solid Gold [...]

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Tags: Lucinda McRuvy

(Dressed to) KILL: My New New New Favourite Magazine!

December 17th, 2008 · No Comments

This magazine thing is getting a little ridiculous! Okay, totally ridiculous. Today, Sandee brought me ANOTHER new magazine to read and it’s rad! (Dressed to) KILL has all these amazing photos and completely avant-garde designers. I even get to practice my high school French by reading it.  Super-cool. That’s how they say cool in Quebec, [...]

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Tags: Max Velosse

Toronto Fashion Week Has a New Identity

December 16th, 2008 · No Comments

Canadian fashionistas were all a-twitter today after receiving an e-mail announcement from LG. It seems Canadian fashion will have a new supporter: LG.
Now our Toronto Fashion Week is a branded bit of mouthful: LG Fashion Week presented by L’Oréal Paris, but if the LG closing night party last season was any indication, the Fashion Design [...]

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Tags: Lucinda McRuvy

Worn Journal: My New New Favourite Magazine!

December 16th, 2008 · No Comments

Okay, seriously, there are so many cool magazines around. How could I not have noticed them? Today, I found a copy of Worn Journal and it’s DIY-fantastic. They’ve got an indie-shopping guide and a blog and a facebook group.
Everyone keeps telling me that I should join facebook. Maybe I should.
Crap! I totally forgot that [...]

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Tags: Max Velosse